Strive For Good Life Podcast Ep 14: Build a Life of Opportunity & Freedom with Intuition

Introduction

Ready to create a business you truly love? In this inspiring episode, we sit down with Ellen, an intuitive coach and trainer renowned for her transformative Lush Life methodology. Combining intuition, structure, and self-mastery, Ellen has helped countless entrepreneurs build purposeful and thriving businesses.

Discover how Ellen’s journey from early sales success to leaving the corporate world for a global sailing adventure shaped her entrepreneurial mindset. Learn the secrets to unlocking freedom, trusting your instincts, and aligning your business with your passions. Whether you're starting from scratch or refining your goals, this episode is packed with insights to help you build a healthy business with love and purpose.

Join Ellens’ CLARIFY LIVE 3-day Virtual Workshop here: ⁠

https://hub.expandingpossibilities.today/af/14145/79⁠

You can connect with Ellen and follow her work below: ⁠

https://www.instagram.com/coomberellen⁠ ⁠

https://linkedin.com/ellencoomber⁠ ⁠

https://www.facebook.com/ellen.coomber.5⁠ ⁠

https://www.createyourlushlife.com⁠ ⁠

https://www.lushlifebusiness.com⁠

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Strive For Good Life Podcast Ep. 14 Transcript:

NOTE: This transcript was computer generated and likely contains errors

Nino Pingera: Welcome everyone to another episode of the strive free Life podcast. My name is Nino pingera, and I'm here with Ellen coomber who is an intuitive life and business coach and entrepreneur. I'm super excited to have her on the show. So welcome Ellen.

Ellen Coomber: Thank you. Super happy to be here.

Nino Pingera: So I'm super happy to have you. I know our last conversation was really good. So I'm excited to just get into some of the same things we talked about then so maybe we just start and give listeners a little bit of a background on yourself how you kind of got started in I guess your early career and what led you to wanting to? entrepreneur

Ellen Coomber: Yeah, So I never thought of myself as an entrepreneur, but even in my early life straight out of University. I ended up selling books door to door in America if you can believe it so I learned sales at a really young age. I was blessed to work with a really good ethical sales company. So I saw books door to door and built a sales organization, of course Eastern Europe doing that flight 10 years, and then I went in work for small business doing Communications and Consulting and still sales and then I ended up working with a corporate.

Ellen Coomber: I kind of got in that for about five years and then that little voice that was going there's got to be more to life than this was getting louder and louder and louder and louder and I realized that I needed to take some time out. I wanted to go back and do something on my own. I want to have my own business. I wanted to travel again. I wanted to support other people and do more development work. So I handed my notice in and I went sailing around the world for a couple of years and built my business while I was sailing the world before kind of settling back down in the UK a few years. Later where I then bought a boat, which I now live on if you tell that there's companionway sets behind me. and I live on my boat and right now I'm in the south of the UK hunkered down in a marina for the winter and running my business from here.

Nino Pingera: I love that. I mean you've Clearly been very intentional about designing your life. And I love that so many people don't know that they can, just set out a vision like that for themselves and then actually fulfill that I kind of want to go back to you sales because you said something interesting you said you were blessed to work with people that we're doing sales. Ethically and I think a lot of people get turned off by sales because of that unethical aspect what differentiates the two, I guess in your mind.

Ellen Coomber: So for me I talk about, sales need to be sleazy or Sensational right and too many people think that it is sleazy because that's the experience they've had with salespeople it, through their life and to me that aspect of sales the unethical sales is where you're trying to get somebody to buy something, you're trying to persuade them that this is what they want, whether they needed or not whether they wanted or not. Whereas from the ethical space of selling. It's about finding people who want what you have.

Ellen Coomber: And seeing enough people to find those people that are going to go my God. That's exactly what I need right now in my life and our focus on those early days was actually getting to know really quickly, so it was like how quickly can you get somebody to say no to you because they're not interested so that you can move on and find somebody who does want to speak to you and does want to understand more about what you're doing. So for…

Nino Pingera: Okay.

Ellen Coomber: Sensational sales became all about finding that right fit not about trying to convince somebody they should buy from you.

Nino Pingera: I love that because we're bombarded with sales messages all day long. So the last thing we want is for another person to try and sell us but when it is the right fit, then it's a natural solution right to someone's problem and it doesn't have to be sleazy at all like you said, so I love that so I'm kind of curious So you were selling books door-to-door tell me a little bit more about that and why you got into that?

00:05:00

Ellen Coomber: Yeah, so we were selling back in the day. We're talking maybe 30 years ago. We were selling not inside to be just study guides to help with homework so books and then eventually CDs and it's this day. They saw coaching students as well as books and CDs and SAT prep and stuff. But I got into it because I was at University and had absolutely no idea what I was going to do next and I knew that I wanted to do something that was a bit of a challenge that would look good on my CV and somebody came to campus and said hey, this is a really challenging thing and I was like, sounds challenging I'll go and do it which probably tells you a little bit about my personality and some of the other things I did actually in between two of those that did actually sail around the world so I decided to learn to sell and so I fell around the world on New York race. So I've never usually chosen the easy path for things in life. And that's some of what I've had to learn how to do things a bit more easily through my life and

Ellen Coomber: But yeah, I had no idea what I wanted to do. And it sounded worst case go to America for the summer and not condors and sell books and I wasn't that good at it. And so I wanted to be better and learn how to be more effective at speaking to people and communicating to people and then working and managing and leading teams. And so I decided to stay and it kind of rolled on from there.

Nino Pingera: I love that especially the part where you said it wasn't something you were good at initially. And so, I think that's a common misconception that people have especially regarding sales. You either have that, charismatic personality or you don't but what most people don't understand is that a lot of people are coming from your position where they have to learn that and build it and it really is just a set of skills to be able to talk to people appropriately So was it just trial and error were there other things that you were kind of using to help yourself develop those skills or what would you say about your ability to learn that?

Ellen Coomber: I think the biggest thing was really recognizing that. It wasn't personal. if somebody wasn't interested in what I was selling it had nothing to do with me. They just didn't need that right then, and so that actually I was better off if I just kept working and saw more people then I would find the people that had the need for that product and I got much better at asking questions to see if somebody was a good fit. So I was Working with my time better, and so it was more about asking questions to understand whether somebody was a good fit for the product then it was trying to convince somebody why they should buy the product.

Ellen Coomber: And I do intuitive sales now. And so I teach people how to connect into their own Essence in selling right now in their own authentic self when they're selling, through a series of some really simple premises about sales and I think those are the foundations that I really got to grips with, things I could confuse mine says, no, so we've been clear about what we're doing, because if someone is confused, they're gonna say matter what so it becomes about how you're communicating with people rather than trying to convince somebody that they should be buying something that they don't need. It's understanding whether there is a need there. And if so going hey, this might be something have a look at it. See what you think.

Nino Pingera: Yeah, I love that. Okay, so specifically sounds like you got really good at qualifying people which is incredibly important to make sure that they fit so then you got into the corporate world, right? You said you work with a small firm and then were you doing sales also in that job in the nine to five?

Ellen Coomber: Yeah.

Ellen Coomber: So in the night, I wish it was corporate was more like seven to seven. But one of the reasons I laughed…

Nino Pingera: Of course. Yeah.

Ellen Coomber: but I was actually managing a in online sales team. And so we were what's going on. I said we're doing lead generation. So I did that for about a year, but I've always been called to support others and to develop others and so I kept leaning more and more into the training the team as opposed to just kind of managing and leading the team.

Ellen Coomber: And this didn't go unnoticed and so they asked me if I wanted to spend 12 months actually building a sales training team for the company. They didn't have one actually in house in the UK. And what I work and look at maybe what was needed behind the scenes so after about 12 months I kind of went this is a bigger job. And actually let's give you some people and can you really focus on that building out our sales on methodology and our training and that kind of grew and grew and grew

00:10:00

Nino Pingera: Wow, so you really became the expert in a sense wrote the book on how to do sales for the company. that's amazing. And so you kind of alluded to why you left was it just the long hours or what else was to that decision to leaving?

Ellen Coomber: Yeah, I'd created what I am. I call now a shadow career it was a really safe version of what I really wanted to do. So I had all the success I might have wanted But I wasn't really feeling fulfilled. And I work with a lot of people in that situation now where you kind of wake up one day and you're like, So this is what I wanted. I have the house the car the whatever it is, but actually I'm feeling like there's something a little bit more to life than this. And so I was kind of feeling hair wants me more want something more.

Ellen Coomber: And what I realized is that I had still had a deep love of teaching at a deep love of traveling. I wanted to do something a bit different and that she had kind of boxed myself into this job was career that was a version of that but a limited version of that and that voice just got louder and louder and louder to the point. when what okay, I will not be here in a year. I'm not sure what I'm gonna be doing yet, but I will be doing something I love or I will be sailing or a combination of both, but I will not be here in a year and that once that decision was made everything just kind of fell into place after that.

Nino Pingera: Okay, that's very interesting. So you set the deadline, the end goal of I'm gonna be out of here. No matter what. I'm done with this job by this time and…

Ellen Coomber: in

Nino Pingera: then you just went by I guess Faith or just trusted that things would work out. I think that's very impressive because I think a lot of people get hung up on not knowing what to do. And so then they don't leave the job…

Ellen Coomber: Really?

Nino Pingera: because they don't have the next thing lined up. I mean and so I guess my question would be kind of what was the process of then figuring out the next step for you.

Ellen Coomber: at that time I was really learning about intuition and how to connect more deeply into my intuition and that really has been what's guided me ever since so

Ellen Coomber: it wasn't a case of trying to work out. It was a case of always kind of like I have a technique I use which around structured intuition where we all have this moments we go. I knew I should have done that thing differently. so I work with people so you can actually step in and ask your question of your intuition before you kind of have they all I knew I should have done something different and so I was doing that I was stepping I was asking my intuition, and so that's when I had that intuitive hit was like, okay you're not gonna be here in a year and I'm like, okay, I'm not gonna be here in a year, but I kept working and there was nothing else that was coming and then I got okay, it's time to hand you notice in now and that was in May and so I did and then it was like, okay and I just kept working and it's time to do this and then I was like, right and then a friend said hey, do you want to come sailing with us and just like you go do that. So it's like, okay.

Ellen Coomber: So then I did that and then they're both sank so I couldn't go sailing with him. And at this point, I had handed my notice I had a one-way ticket to Fisher to start sailing and I just got just go and I met another couple on the docks and I ended up sailing with them to the Galapagos and intuition just kept saying do This is your next step. And so I never knew exactly what was coming next, but I guess I had that faith in my own intuition. to take that next step because I'd seen I'd had experience with it right up to that point every time I followed my intuition and that is the beauty of something magical happen. I never was a hundred percent sure what was going to happen next but I knew something magical was gonna happen next,

Nino Pingera: That's amazing. I think It's just so fascinating because I've seen similar things happen in my life. When I've trusted in that gut feeling that I just need to act and do whatever it is. Even though I had no idea why or what the next step would be but somehow it's worked out. I imagine I mean because you do teach people how to lean into that intuition that it's probably not the most simple of things to start applying to yourself because I imagine that a lot of comes with breaking down a lot of fears, right maybe beliefs that someone has about themselves. But I guess what would you say to someone trying to maybe start leaning into that more? Where do they start with that?

00:15:00

Ellen Coomber: I think it's a choice, you choose to lean into it more because when we set an intention like that then we find Opportunities, to experience that more. we will hear the voice more and more we listen to it the more we hear it or we choose to lean into it and then we'll see and I know an intuitive yoga class or something like that and go hang a second. I've never seen that before but things like that will become more aware of and I don't know there is such a thing. Maybe someone can make one up but we'll notice something and go. Okay, I'm being drawn to books about me and I've been drawn to coaches who work more intuitively so I think the first thing is also the choice right? It's that intention to choose to lean into it and that to follow the next obvious action and that's often where we can get stuck is, that fear of not wanting to take that next obvious action.

Ellen Coomber: and we talk about those limiting beliefs and then we spend so much. I'm going. Okay. now I've got these limiting beliefs. I have to get rid of my limiting beliefs. And I think that's so dangerous because that is setting up this idea that there is a condition that has to be present for us to create and for us to follow our intuition and really, you don't need to fix your limiting beliefs or change them. You need to be aware of them. But if you just lean into your intuition and lean into what you want to create and take the next step that will be a parent regardless of your limiting beliefs.

Nino Pingera: That's really interesting. So you're saying that. The idea that you have to get rid of your limiting beliefs almost becomes like a side project that distracts from just leaning in and doing it. that's an interesting way to think about it.

Ellen Coomber: Absolutely.

Nino Pingera: okay, and so your intuition then you went sailing and then it did it just naturally because you were already. Kind of doing this mindset work and this intuition work. it just make sense to then start teaching people that or how did that come about?

Ellen Coomber: Yeah, so I got to go and stay with a friend of mine in the US and she picked up the airport. We had lunch and she said okay, so I'd like to pay some money and I said what four and she said to coach me and I said, okay, so I became an intuitive coach

Ellen Coomber: I was stepping into my own practice. I got run a workshop. So I thought okay, I'll run a workshop. So I put on a workshop and interested on this day in this place. And so I leaned in and I did it and only two people showed up and I went okay two people showed up but one of them said hey, would you mind coming to my house and doing the same talk with me and my sisters? I've got four sisters and I'll put on nibbles and I don't want those old Tupperware parties right back in my day as a child and I was sure why not seemed obvious. So I did it and then people say so you talk about what I said. Yes, I go around to people's houses and we have nibbles and you lay on some food and I give a talk and people would you come to my house and do one for my friends? I'm like sure so I kept doing that after that I would say, and I'm doing an introductory coaching session and people would sign up for it and then people say could you come and talk in my company and give a talk about this? This is really interesting. So I said, yeah sure. So I went into companies and I gave talks and then people came up after and said, why do a coaching session I said sure.

Ellen Coomber: and then people referred me people getting results, and then their friends were going to hang on a second what's changed in your life and they're like, you should talk to Ellen and so I was getting referrals and referrals and referrals and so I stopped needing to do I'm dinner parties, so I was getting referrals and then people would say I was working with leaders in business and they would say could you come in and teach this can you come and run a workshop for my team?

Ellen Coomber: And so I started working with leadership teams and sales teams to help them step out of what I call the cage which is the conditions the assumptions the guilt and the expectations that tend to drive us and into the truest expression of our spirit what we would love in the world because the truth is most of us spend our time on those side projects as you call that I like that we spend our life working on side projects. We think we need to be working on rather than actually creating what we love and most people create careers that are essentially a side project rather than creating what they love right or businesses are a side project rather than what they would truly love. So I started working with people in business and Leadership and teams and then a lot of the leaders. I was working with left their corporate life and so business and then I started working with them on building their businesses intuitively because not only did I have the background in sales, but also they didn't want to build their business the way they had built their corporate life.

Ellen Coomber: and oftentimes you see people who leave corporate to start their business and they take themselves with them. So they're working as hard as they ever worked in corporate and still not with the life they want or they kind of reject everything about corporate structures and conventional wisdom and they kind of float around and make no money and just kind of enjoy and so the people I work with wanted to create that businesses intuitively and create the life. They wanted as well as having their business. So the business is kind of involved over the years which is why I now work with leaders in corporates and entrepreneurs

00:20:00

Nino Pingera: Yeah, it's pretty amazing that it kind of just naturally merged, the intuitive work with your expertise in sales and business. So pretty amazing how that worked out.

Ellen Coomber: step

Nino Pingera: given who you've worked with or the types of people you've worked with what are some of the biggest challenges kind of aside from just maybe mindset or trusting intuition because you work with a lot of business owners entrepreneurs, what are some of the other challenges that you help them overcome or that you've personally had to really work it overcoming What would you say to that?

Ellen Coomber: mmm

Ellen Coomber: I think if I have to say that without addressing mindset or intuition, I think that's a struggle because The reality is most of the changes people have one of the first challenges then their business or their career is not aligned to who they truly want to be. there's not a line to their true self. And so that's one of the first things I help people do is clarify what it is that they truly want in their life and then for their business or for their career because often we don't know we've been so disconnected from what we were truly love and often I said to be the people say, what are you doing? I'll help people create what they love. They're like, I don't know what I love is a really common answer. So that's really the first thing so it's to really clarify for people what it is that they really would love to do. so, the struggles that I see with people is

Ellen Coomber: is that they're just not really connected to what it is. They truly love to do. The next one is that they're doing all of the things they think they should do.

Nino Pingera: mmm

Ellen Coomber: They're not leaning into their true strengths. they don't have that faith in themselves to go. This is my way of doing it. And so every new Facebook ad for this is a do No, this is a way to do it. No, this is the way to do it. I need to do it by social media. No, I need to do this any and they just get confused and over overwhelmed and I see that myself as well because I have my cage the same as everyone else and I can fall back into Old patterns and old habits. If I am not really aware, which is, whoever you work with having a coach or a group of people that can reflect back to you. Maybe what you're not seeing those patterns that you're falling back into I think is really really important. And so that's the other thing we get so consumed by doing all the things we think we should do in order to be successful that we actually lose sight of our right way of doing things, because I don't think there's any right way to do anything, but there is our right way of doing something and

Ellen Coomber: Of people lose sights and lose their connection with that.

Nino Pingera: Right, that's really interesting. So because I definitely fall into that trap of kind of chasing the next new shiny object, So I guess when it comes to getting Clarity and figuring out what aligns with them is there their process to that. Is it just writing out kind of? What their ideal business looks like or what? Does that look like practically in terms of? figuring that out and then being able to stay focused does that come back to having that Vision or that plan outlined or I don't know what would you say to that?

Ellen Coomber: As for me first the sequence I take people through it is firstly getting clear about what are some of the unconscious drivers, so the cage as I call it one of the things that are limiting us, what are some of those unconscious Drive is what are those limiting beliefs not so we think we have to fix them. I'll spend our life trying to fix them. so that we can be aware of the strategies. So one of my deeply Health beliefs is I'm not good enough and therefore I need to work hard in order to be valid in the world. So I recognize that in myself. So every time I feel like I'm pushing or I'm forcing or I've got to do more and work more and squeeze everything in I can take step back. Okay, I can see where I'm coming from now. So it was Carl Jung that said, until you make the unconscious conscious. It'll direct your life and you will call it fate.

Ellen Coomber: And so when you make those beliefs those stories those strategies conscious you can just become aware of them. And there's nothing else you need to do just them become aware of them. So you can shift your focus. So once we understand how unconsciously we might be driving ourselves that kind of turns the volume of that cage down so that we can hear the voice of what it is that we would truly love and that's the next step for me is looking at what would we truly love in the whole of Our Lives? It doesn't matter whether you have a query we have a business right? It's an aspect of your life and you can't separate or I have my business and I have my No we have life, right? what do you want in the whole of your life? And then from there? What is the vision of your business that serves and supports that life?

00:25:00

Ellen Coomber: And then from the vision of the business, what are your next steps? But I have a structured intuitive process to keep stepping out of that cage to This should keep stepping back into the vision.

Ellen Coomber: And then structure is really important. you're saying about having the vision but also having a structure of keep stepping into the vision so we can look at what is my vision for my business? What is my vision for this year? where do I want to get into this month? And then each day being able to be in that vision and working on the things that are important are inspired actions rather to do list is all the things we think we should be doing and it can be very long and we never take everything off right it's all of the things I should be doing. You can never do enough of it. But when you're in your vision you go, What's my next inspired action? And then you keep bringing yourself back to that. That's when things start to unfold and Things become more effortless more magical and all these synchronicities seem to fall into place.

Nino Pingera: I love that lots of important stuff that you just said So having structure I clearly agree that that's incredibly important no matter what you're doing, especially running a business, but in terms of how you apply this? I'm trying to kind of wrap my head around. what that actually looks like do you schedule? Days into your calendar where you just have time to kind of Step Into Your Vision in the business like you say or how does that work? I guess in that sense.

Ellen Coomber: Yeah, I actually run an interesting business group. So I use that structure for myself as well. we work monthly to step in to look at what we've created in the last month and to step intuitively into the plan for the next month and then every week I step in and go. Okay. So based on that what it's my plan for this week and then every day I step into my vision for the week and go. Okay. So what is that is most important for today.

Ellen Coomber: And I'm a big lover of Post-it notes. If you could see my wall you'd see a ton of Post-it notes on the boat here. Yeah, so I go right out because then it's visual for me and when I wonder and my cage is trying to take me off going. maybe you should be I don't know doing this other thing. I can look at it. No. No, I'm coming back to this. This is what I got to do today. I'm coming back to this and that keeps me on track and some days I go off and then let's go. Wow. I didn't do anything. Okay, my cage got the better of me yesterday and that's okay today. I'm just gonna step back in and I don't beat myself up about it. I'm a big believer with the same point angsting backwards. We just kind of create forwards from wherever we're at.

Nino Pingera: Yeah, I love the idea of the cage and falling subject to that. That's an interesting way of framing it and I also like the idea of sticky notes as kind of visual representation and something to remind yourself. I think that's really important. There's probably a lot more that I can do as far as just visual reminders. Let's talk about so I'm just really I guess interested in how this business grew is it all just word of mouth and because you did such an excellent job. You just got referrals or were there other strategies that you employed or have since employed to continue to grow your business.

Ellen Coomber: It has all been world of mouth up until this point. I would say my biggest, marketing strategy in myself and traveling and when I ever got stuck into I should do things a certain way. My business has stagnated quite a lot. I've got trapped in, the should trap and I went traveling this year to South Africa for a five days to be a friend's 40th and then turned out another friend was over there and needed some support. So I flew up there and I ended up meeting different people and came home with another four clients for my business friend right through just traveling being South Africa. everything has been that word of mouth and until I would say this last kind of

Ellen Coomber: six months where I've been getting to be out speaking to more people, and so this is why we're talking right because intuition was like, you enjoy speaking and talking to people and sharing so Why don't you go on some podcasts? So I'm like, okay, so that's how I was introduced to you. and so that's what I've been doing and sharing more of my story on social media. So that's what I've been getting to do. So I've been leaning into that and I've now got a free Workshop that I'm running actually next week. I've got 26 people signed up for that. So it's resonating as a topic and it's because I've just been out there and I've just been more consistent but there's millions of things I could be doing. The thing intuition is telling me to do is

00:30:00

Ellen Coomber: Podcasts tell my story, light touch on social media and so I have been leaning into that more and that has taken some. I guess holding my feet to the fire because every part of my cage and my being is like no you don't want to do that. You should be doing it this other way, right or there'll be a shiny new thing a try this all maybe I could try that and I'm like half seconds, I got to do intuitively not so maybe I should lean back into that right and hold my feet to that fire a little bit because we have resistance to doing the things That are going to service first, some crazy way with humans that we have. And we have resistance to doing the things that are truly, going to support us.

Nino Pingera: Yeah, that's really interesting. So in terms of holding your feet to the fire are there. specific mechanisms you've used to I guess do that for yourself or is it just scheduling it And making sure that you show up. what do you say to people for that?

Ellen Coomber: I think that's two aspects to it. One of it is. having my structure for intuitive business planning, you keep going back and you keep getting the same thing over and over and over again, right because it's the system voice. You've not done it yet. So, can you go more podcast eventually, So even if I forget I can bring myself back on track. I have my coach who if I forget goes, hang on a second. you're not supposed to be focusing on getting on podcast. All right.

Ellen Coomber: But the other thing is I've chosen to put myself in structures at support me. So I sort of a coach. I have my structure of the group that I run and I also put myself in someone's program that does social media that I really liked as ethos, it was aligned there's no right way of doing things, and connecting with that. So I put myself in his program because I got intuitively. Yeah. this is the one to do and so there was a consistency cup challenge that he ran in that and I was like, okay that is the thing with not feeling good enough. It's points and prizes really work for me. Right? So it's this weird thing where I was use my cage for me, but here and go points and prizes. There's a mug. I'm gonna win at the end of this and so I'm gonna hold myself to being consistent. What was interesting with that is very much like you need to believe you can do it so you can achieve it and they're going

Ellen Coomber: I don't believe I can do it and be up but I know again that's another condition that people have if I believe I can do it. I don't need to believe I can do this. I just need to follow through and take all the intuitive actions that I'm getting and then we'll see what happens. Right? So for the last three months, I've been following through not believing, in social media or work for me and I've been following through all this intuitive actions and I have 26 people signed up for the workshop 21 of them have come from social media. Here and people reaching out separately who I've not spoken to afraid just have seen you on social media recently. And I don't really want to do the workshop. But can we have a chat about what you do? I'd like some coaching and okay, so again that whole kind of you need to believe it before you can create it is a complete misnomer as well. Just another condition that we put in place to stop ourselves from creating.

Nino Pingera: That's Yeah, so Just recap a little bit. You've put yourself in coaching programs at different things to hold yourself accountable and then you just take action whether or not you believe it'll actually do anything you test it. You try it, which it is. Interesting that a lot of people you call it a misnomer have that false belief that you got to believe it and Trust in it first or something but in reality it's beliefs don't matter and make no difference without taking action. Right? I love that. Okay, So social media it turns out is really starting to work for your business. It sounds like

00:35:00

Ellen Coomber: I think we'll out ask me in a week. But yes, I think so. And I think the thing is every tactic will work, every technique will work it. It's about finding what works for you. And that's where I think the intuition comes in because it's leaning into something and realizing what works for you rather than going? I tried it for a week and it didn't work. So I'm going to do something different cage going. Hey try all of these different things at once. And so none of them end up working. And so that's why that intuition of listening to yourself. And what's true for you and what's gonna work for you and what you're going to enjoy doing and leaning into your strengths is so important with all of this.

Nino Pingera: Yeah, and then doing it long enough. It sounds like just to be able to get results with it and not giving up and throwing in the towel before you do. Yeah.

Ellen Coomber: mmm

Nino Pingera: I had a note. For something that I wanted to ask you about.

Nino Pingera: so we've talked a lot about mindset and intuition but I'm in a note about this idea of working harder and longer.

Nino Pingera: And overcoming that mindset do you want to touch on that?

Ellen Coomber: yeah. Yes because I think for a lot of us. we grow up with that the societal expectation the mindset the belief if whatever you want to call it that success is one percent inspiration in 99% perspiration, And that's the way I grew up you had to work hard to be successful, you had to work hard and then you would be successful and so, a lot of us. A card and with successful and you can look back and go there for I was successful because of all of the hard work and when I started operating more intuitively and using more creative orientational premises, what happened was I was getting all the same accolades at work. and yet I wasn't working as hard, I used to be on conference calls with us at seven eight nine o'clock at night and

Ellen Coomber: and I was kidding myself what I have to be on here and I'm adding value and all these things and once I started to recognize my cage more I could sit with it and go hang on a second. I'm just here because I don't think that I'm bringing value and I'm trying to prove my worth and when I owned that and when okay, what would I really love to be doing right now? And it's like you want to be at home doing art right? I'm not a great artist, but I love getting my fingers dirty and glue and paints and everything. And so I'm just gonna go do that. So I would go home and I would do that and it didn't make any difference. No one minded. I wasn't on the call, my cage was like, no, but you're not proving your worth but my spirit was totally happy because it was like having fun doing the things that enjoyed doing right working. My clients have a client who was working kind of 60 70 hours in his corporate role and through doing this he started working less and less

Ellen Coomber: And came to one day. He's like, okay, we've got a problem. I've got to talk about something like he's like, I'm only working 35 hours a week. I said, Im sorry. I'm not seeing the problem here and He's like, but I'm only working 35 hours. I said you meeting your objectives at work. So I'm a computer's first time. I said you're meeting your objectives at work. Yes.

Ellen Coomber: Okay, I'm still not sure he said but I feel guilty. what because I should be working hard or why because we've been taught that it shouldn't be easy. It's not okay for life to be easy. And if you come from a belief type that's aligned to not good enough. It's like I'm only valid if I'm achieving in the world. So something's easy. It's not an achievement and therefore I'm not valid so we will actually do things to make things harder for ourselves.

Ellen Coomber: So that we can feel more valid in the world and I said but yeah, so you're only working 35 hours. You're achieving everything you want to at work. He said yeah more, we're smashing our quota. Okay, you're overachieving at work. And what about the rest life? He's like but I'm doing my hobbies. I'm painting, he had a dream to open a gallery and was doing it, is relationship with his partners and his children was improving. I'm like, okay, so he's like, I love my life and the problem is but I should be working harder. Thing. No, you don't it's okay, it's okay for it not to be difficult. we don't have to struggle and when we start working intuitively more creatively things start dropping in our lap more.

00:40:00

Ellen Coomber: those synchronicities, people go. my God, I can't believe that just happened or you're so lucky and I just smile and go. Okay, It's not luck. I've said it up like this because intuition is out there. Right we're being bombarded by 400 billion bits of information and every moment and we're filtering them down to 2,000 pieces of information that we're conscious of

Ellen Coomber: And when we're filtering that through our cage, we're filtering it based on what's going to keep us safe. And if we have a story I'm safe. If I'm working hard then guess That's what we're going to see and we're going to see the need to work hard. We're gonna see people getting praised for being successful for working hard and all of that. Right and it's gonna feel really uncomfortable then if something comes easy to us, whereas when we're in our intuition, we've let go of that 2000. We're in the foreign bits of information and we spot things we wouldn't see before, one definition. I love of Genius is a genius what's connections that others don't see and that happens when we're outside of that limited perspective that limited cage and then things come easily, and so things happen more smoothly and if we allow that rather than rejecting that Things fall on all that things, fall into place. wow. that was easy.

Nino Pingera: Yeah, so interesting this whole concept because even for business owners, There's this mindset that it's gonna be a grind you gotta put in way more hours and a normal job to ever reach success and what you're saying, contradicts that in a lot of ways and you're saying and it sounded like, going back to store. earlier when you went sailing, you took the break and it sounds like just I guess maybe freeing yourself up mentally to. be exposed to more or to have those I guess you would call them synchronicities happen in your life seems like that wouldn't be possible if you were so set on working and grinding and putting in the long hours, So that's super fascinating to me that whole concept that need the space to be able to.

Nino Pingera: yeah, I don't know allow more to happen for yourself and your business sounds like

Ellen Coomber: Yeah, sometimes we're so good working. we don't receive the insights, we're trying to receive them all the time, but we're too busy. if you imagine being busy with your hands the whole time and someone's trying to throw good gifts at you and you're too busy with your hands to catch any of them. And that's what it's like when we don't give ourselves just the breath and the space to allow it to drop in.

Nino Pingera: yeah, absolutely. I love that. And so I guess my next question would be how you intentionally? Kind of give yourself that space. what would you say to people?

Ellen Coomber: I think it's different for everybody. And so, what works for you. So driving is the way that frees my mind quite a lot going for a walk meditation, for a lot of people I do all of those things and I also have a kind of a structure of practice where there's a way you can fuel your intuition a little bit so you can feel getting into it of insights by really being clear on where you want to go and choosing that so I have a structure around that I use to fuel those insights and then I make sure I'm giving myself, space in that day quiet time to sit with myself and be with my vision and ask if is there anything right now and sometimes intuition drops in and goes yes, I mean waiting to tell you the thing right here you go. And then sometimes it's just I'm in the shower and I'm like, the acronym for cage dropped in the shower and I was just like,

Ellen Coomber: covered in soap and getting out with a pen and writing it down so I didn't forget it because very often we get the intuitive insights. And unless you capture it down. It's like a dream, by the time you brushing your teeth. You've forgotten your dreams. capturing it down and concretizing it might be a new world concretizing and putting it down can support us to land that land that intuitive insight.

Nino Pingera: I love it's such an important principle in business in general to concordize your processes or your inspiration so that you can work them in to your business. Whatever you're doing. I love that where can people go to connect with you and work with you.

Ellen Coomber: So if you can connect with me on Instagram. It's the handles at coomber Ellen. If you want to check out the website, you can go to create your Lush life.com or Lush Life business calm. If you're want to check out how to use intuition in your business. And if you feel like you want a little bit more clarity on the purpose on what you want to accomplish. You can go to the clarify workshop.com.

00:45:00

Nino Pingera: Yeah, I love that. for anyone listening out there. We'll have the links to all of these in the show notes. go there to check those out and connect with Ellen. What's your final message to our audience?

Ellen Coomber: You can have everything you want in life. You might need to let go of some of the things you think you should want. But actually you have everything in you already to create everything you want in your life to create a life that you're excited to wake up to every day.

Nino Pingera: That's a perfect note to end on thank you so much for being on the show Ellen to anyone listening out there. Make sure you subscribe on whatever platform you're hearing this on. Please share this that helps us out a lot and I'll see you guys in the next one. Thank you so much for being here Ellen.

Ellen Coomber: you're welcome. It's been great. Thank you.